Herbert BAYER
Herbert BAYER
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World Geo-Graphic Atlas. 368 pp. Illustrated throughout with maps, diagrams, isotypes and other design elements. Folio, bound in publisher’s cloth over boards in the original patterned paper covered slipcase. [Chicago]: Privately printed by the Container Corporation of America, 1953.
First Edition. A fine copy of this compendium of Bayer’s design sensibilities. Over a five-year period Bayer supervised a team of three designers (Martin Rosenzweig, Henry Gardiner, and Masato Nakagawa) in order to produce this volume for the 25th anniversary of the Container Corporation of America. The atlas was intended to reflect the new geopolitical realities of post-war life. Bayer traveled throughout Europe searching out suitable maps and data, producing a re-examination of the classic atlas with Bauhaus clarity and concision. Jan Van Der Marck noted that Bayer’s“fascination with the shape of the earth resulted in an extensive use of pictorial and diagrammatic representations in the section of geomorphology.”
A. Cohen, Herbert Bayer: The Complete Work, p. 237.